If you circulate a publication then you want to know what your readers think and how they interact with your printed Digital publication. Unfortunately, print surveys for these publications are costly, time consuming and very rarely are they a 100% sampling of your audience. With a Flipbook version of your print publication, you will always have the answer for key demographic and behavioral questions about your readers such as:
• How many readers actually read your Flipbook at any point in time?
• How long did they spend between the covers of your Flipbook?
• What held their interest the longest?
• What caused them to follow through on a call-to-action within your Flipbook?
• Where did they go after they were finished with your Flipbook?
• How many passed your Flipbook along to friends or colleagues?
And if you have advertisers within the pages of your Flipbook, this allows them to see information about their campaign in real time just as they would via a Web site.
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